In traditional supply chains, manufacturers have no visibility into who’s actually buying their products. Products move from manufacturer → distributor → retailer → consumer, leaving brands disconnected from their end users.
GamifyOS is a purpose-built Operating System designed to change this, by harnessing the power of gamification and implementing it directly at the packaging level.
By embedding unique, redeemable codes inside product packaging, GamifyOS empowers manufacturers to engage directly with their consumers. Shoppers enter these codes on the brand’s website to claim a reward, providing their email and other valuable data in the process.
The result: you build a first-party customer database, strengthen direct relationships (email, newsletters), drive repeat purchases, and unlock insights that were previously inaccessible through traditional retail channels.
Every purchase turns into an engaging experience. Your end consumer wins a prize, you as a manufacturer gain an email!
Every email collected is from a confirmed buyer of YOUR product. Unlike traditional ads that target broad audiences, you grow a list of real customers, who have not only shown interest in your products, but have also (literally) purchased it already! This data is priceless.
If pricing, size, and quality are similar, but your brand offers exciting prizes while your competition doesn't, which product becomes the obvious choice for the consumer?
Use your database for email marketing. Launch an online store and sell direct to consumers (DTC), reducing reliance on intermediaries and increasing margins.
Explode your E-com by feeding platforms like Facebook and Google with lists of real buyers. Launch better ads & retargeting campaigns. Create robust lookalike audiences. Dramatically improve your Return on Ad Spend (ROAS).
Offer consumers a differentiated experience. Turn your products into highly desirable items. Position your brand as innovative and forward-thinking.
So why would you let your customers be? Start harnessing the power of data and revolutionizing the way you sell. Ready to take your brand to the next level? Contact us today and discover how GamifyOS can turn your product into a marketing machine.