The best-performing rewards are ones that feel fun, valuable, and brand-aligned—but don’t worry, they don’t have to be expensive.
Here are some top-performing incentive ideas:
- Discounts on future purchases
- Free products or samples
- Gift cards (Amazon, Visa, etc.)
- Exclusive content (e.g. early access, behind-the-scenes, digital collectibles)
- Merch or branded swag
- Entries into big-ticket giveaways (PS5, VR headset, all-inclusive trip or VIP experience)
What works best often depends on your audience. For example:
- Snack and candy brands may see big engagement with playful prizes or collectibles.
- Cosmetics brands thrive with loyalty points, free product bundles, or VIP drops.
- Beverage brands often succeed with “scan to win” instant prizes or sweepstakes.
The key is to make rewards easy to access, exciting to share, and worth coming back for—which GamifyOS is built to deliver.